Cookie Policy & Usage

Last updated: 11 June 2025

1. Data Controller & Scope gameblur.it.com (registered in England and Wales) is the data controller for data collected via cookies on this site. We process personal data in accordance with the UK GDPR, Data Protection Act 2018, and PECR. For data protection enquiries, contact our DPO at dpo@gameblur.it.com.
2. What Are Cookies? Cookies are small text files placed on your device by your web browser when you visit a website. They store information such as preferences or tracking identifiers to enhance your experience and enable site functionality.
3. Legal Basis for Processing We rely on:
   • Legitimate interests for strictly necessary cookies (Article 6(1)(f) UK GDPR).
   • Consent for all other categories of cookies (Article 6(1)(a) UK GDPR), obtained via our cookie banner. You can withdraw consent at any time.
4. Categories of Cookies
   1. Strictly Necessary Cookies: Essential for core site functions (login, security, shopping cart). Expires: session. Cannot be disabled.
   2. Analytical & Performance Cookies: Collect anonymous statistics on site usage (e.g., page views, errors) to improve performance. Expires: 12 months. Third-party example: Google Analytics (Google Privacy Policy).
   3. Functional & Preference Cookies: Remember your choices (language, display settings) for a personalised experience. Expires: 6 months.
   4. Marketing & Advertising Cookies: Track browsing habits to deliver relevant adverts and special offers. Expires: 12 months. May include cookies from our advertising partners under their own policies.
5. Third-Party Cookies We may allow third-party services (e.g., social media widgets, ad networks) to set cookies. These are governed by those parties’ privacy policies, and we encourage you to review them.
6. Managing Your Cookies You can manage or delete cookies via your browser settings (see ICO guidance). You can also use our “Manage Preferences” tool to enable or disable non-essential cookies. Disabling certain cookies may impact site functionality and user experience.
7. Data Retention Cookie data is retained only for the period necessary to fulfil the purposes described above or as required by law. Retention periods are specified per category.
8. Policy Updates We may update this Cookie Policy periodically. Any material changes will be communicated via notice on our site and via email to registered users where appropriate.
9. Contact Us For any questions regarding this policy or your personal data, contact our Data Protection Officer at dpo@gameblur.it.com or write to our registered office address as listed on Legal Notice.